Avon, the leading global beauty company, introduces a new vibrant  collection of lipsticks, lip glosses and eyeshadows. With this exciting range, Avon takes a step ahead in the colour industry. The new collection is formulated with True Color Technology, enabling shade pigments to reveal their true brightness and vividness for ultimate wear. Like the previous products, this trendy makeup range has been designed keeping in mind the varied skin tones. 

Ultra Color Lipstick: New Formula, New Shades & New Packaging! 

The range of new Ultra Color lipsticks includes self-renewing pigments and True Color Technology which delivers vibrant colours that stay true to their shade. Available in 55 shades with soft matte, satin and shimmer finishes, these assortments feature lip-nourishing Shea Butter, Omega Oil, Arctic Berry and Vitamin E, leaving your lips to feel smooth and moisturized instantly. The selection of choices has been made easier with the clear view packaging. 

Ultra Glazewear Lip Gloss: New Formula, New Shades & New Packaging! With the innovative True Color Technology and self-renewing pigments, the Ultra Glazewear Lip Gloss glides on with a visible brilliant shine of rich colour. The selection is available in a modern packaging. Through the 23 variants with shimmer, cream and sparkle finish, containing Shea Butter, Omega Oil, Arctic Berry and Vitamin E, providing a smooth and moisturized feel instantly.

True Color Eyeshadow: New Formula, New Shades & New Packaging! The reformulated collection of Eyeshade’s has incorporated the True Color Technology that offers a saturated colour which glides on exactly as in the palette and stay without fading or ceasing. Keeping the different skin tones in mind, the range is full of variants. The eye shadows have packaging available in 11 Duos and 20 Single Shades. The 14 Quads case offers a step-by-step application educator, for the use of the product. These three variants are going to be available in a variety of shades to help you feel beautiful all the time, along with an attractive packaging.

AVAILABLE: February 2014 onwards 

WHERE TO BUY: Available exclusively through your personal Avon Representatives. Call on 011-3377 2866. Avon, the company for women, is a leading global beauty company with over US $11 billion in annual revenue. As the world’s largest direct seller, Avon markets to women in over 100 countries through 6.4 million independent Avon Sales Representatives. Avon India’s product line includes beauty products and fashion accessories, with well-recognized brand names as Avon Color, Anew, Skin-So-Soft, Avon 
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Disclaimer: PR post.

Written by Poorna Banerjee

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