The event has been touted to be World’s first Online Shop-able Fashion Week and it will reach millions of audience through www.jabongofw.com . The participation has not just come from top metro cities like Delhi and Mumbai, but also from cities which are not that huge, like Aurangabad, Bikaner, Dehradun, Dhanbad, Guwahati, Lucknow, Meerut and Nasik. Key mentor, Yami Gautam, was extremely positive about the response and believed that it was a sign that India was trying to revolutionize its sense of fashion considerably. Incidentally, Yami will be a constant presence during the IOWF, and you would also see some of the hottest models and designers in the spectators’ gallery while the models walk the ramp.
|The judges at IOFW|
|The judgment is on!|
|The final list of models.|
|Judgement at IOWF audition|
Jabong.com is India’s favorite fashion multi-brand e-store and caters to the fashion aspirations of modern India. With more than 1500 on-trend international high-street brands, sports labels to Indian ethnic and designer labels, there is something for everyone. Jabong has always made me happy with unique fashio trends, cool designs and really fast delivery. For more information, log onto www.jabong.com